• A business owner reviewing a simplified marketing ROI dashboard on a tablet while a visual marketing funnel illustrates the journey from marketing activities to website visits, leads, customers, and revenue. The clean workspace and easy-to-understand metrics emphasize measuring marketing performance and business results without advanced data expertise.

    How to measure marketing ROI without being a data expert

    Zoe Benway

    5/27/26

  • A modern workspace featuring a notebook with a hand-drawn marketing planning framework, a laptop displaying marketing analytics charts, a piggy bank, sticky notes, and coffee on a clean wooden desk. The scene represents strategic marketing planning, budget allocation, content creation, audience targeting, and business growth with limited resources.

    How to build a marketing plan with a limited budget

    Zoe Benway

    5/24/26

  • Illustration of a website losing visitors through common issues such as slow page speed, poor mobile experience, confusing navigation, weak calls to action, and lack of trust signals.

    Why Your Website Is Losing Visitors (And How to Fix It)

    Zoe Benway

    5/14/26

  • Why Green Hosting Is Becoming More Popular

    Zoe Benway

    5/6/26

Not sure what your marketing needs next?

Zoe recommends MoDuet’s Marketing Strategy Fit Scorecard to help you see where your marketing stands, identify your top priorities, and get a clearer plan for what to focus on next.

Marketing Strategy Fit Report mockup
Marketing Strategy Fit Report mockup

Not sure what your marketing needs next?

Zoe recommends MoDuet’s Marketing Strategy Fit Scorecard to help you see where your marketing stands, identify your top priorities, and get a clearer plan for what to focus on next.