A mobile-friendly website is designed to work well on smaller screens without sacrificing usability.
Common characteristics include:
- Responsive layouts
- Easy-to-read text
- Clear navigation
- Fast loading times
- Clickable buttons
- Mobile-friendly forms
- Properly sized images
- Minimal need for zooming
Visitors should be able to complete important actions quickly and easily regardless of the device they use.
The goal is not simply to shrink a desktop website. The goal is to create a seamless experience that feels natural on mobile devices.
