There is an important WordPress security update 4.9.7. This is a security and maintenance release and we strongly encourage you to update. The previous versions of WordPress are affected [...]
We always recommend keeping WordPress updated for enhancements and security. WordPress Version 4.9 "Tipton" is the latest release, named after the jazz pianist Billy Tipton. This new version contains updates to improve WordPress usability.
Search Engine Optimization or SEO is the process of maintaining your website and its content so that it is accessible to search engines and visitors. Years ago this meant having to be aware of specific code that was flagged when a search engine tried to index your website. Although there is still code involved, the advancement of the internet as well as the support to encourage all website content to be user friendly and pertinent has made SEO easier to maintain today.
The WordPress theme is the heart of design in your website. The versatility of WordPress is that it allows you to choose any theme you want. Site builders like Google's GoCentral or WIX provide a limited number of templates that allow for little to no customization or functionality. With WordPress themes you have options to customize the look and feel of your website as well as control of functionality and the scale of your website.
WordPress performance and customization is found through the theme and plugins. Each of these compliments the other while both having their own unique benefit to the website. While the theme focuses more on site design, plugins give you control on how information functions on the site. It doesn't matter if you use a commercial or custom built theme, your site will utilize the versatility of plugins. Although each website will have plugins that are unique to that site, there are four that must be installed on every single WordPress website. The WordPress Plugins that we install from the start are: WP Rocket, Yoast SEO, Gravity Forms and JetPack.
What is WordPress? It is a software used to create and maintain websites through unique themes, custom functionality and a wide network of tools and support. It is not a Website Builder. A website builder like WIX or GoDaddy's GoCentral often have rigid designs, limited to no customization and lack the ability to grow with you or your business.
You should always update WordPress. This is not just for the creative enhancement but the security as well. WordPress has released version 4.8 "Evans", named after jazz pianist Bill [...]